This Is iPhone 7

iPhone 7 dramatically improves the most important aspects of the iPhone experience. It introduces advanced new camera systems. The best performance and battery life ever in an iPhone. Immersive stereo speakers. The brightest, most colourful iPhone display. Splash and water resistance. And it looks every bit as powerful as it is. This is iPhone 7.

Two Cameras That Shoot As One.

iPhone 7 Plus doesn’t have just one entirely new camera system, it has two. The same 12MP wide-angle camera that’s on iPhone 7 works with a 12MP telephoto camera that can get even closer. That means you can get higher-quality zoom from farther away. And with an all-new depth-of-field effect, portrait shots will look better than ever. Say hello to the world’s best photo op.

Zoom Into The Future.

Thanks to the dual-camera system and breakthrough ISP technology on iPhone 7 Plus, you can now get super sharp close-up photos and videos with optical zoom at 2x. And you can get even closer with an improved digital zoom that lets you shoot at up to 10x for photos and 6x for video.

Built To Be Water Resistant.

With its entire enclosure reengineered, iPhone 7 is the very first water‑resistant iPhone. So now you’re protected like never before against spills, splashes, and even dust. You can take your iPhone 7 with to any adventure.

The Design With A New Level Of Innovation

iPhone 7 reaches a new level of innovation and precision. The jet black finish is like nothing Apple's ever made. The enclosure is splash and water resistant. The Home button is completely reengineered. And with a new unibody design that’s seamless to the touch, iPhone 7 feels as amazing as it looks.

Selfie At Its Finest

The FaceTime HD camera is not only higher in resolution, but it also uses wide colour capture. So now you can take sharper and more vibrant selfies. Worried about lighting? The Retina Flash matches the ambient light for a shot with natural-looking skin tones.

The Brightest, Most Colourful iPhone Display Yet

With a new wide colour gamut, the Retina HD display is able to deliver cinema‑standard colours and the best colour management in the smartphone industry. More shades of the colour spectrum can be used to create an image, meaning that what you see on the screen is a truer representation of the world. So whether you’re checking out photos of that perfect dress or Live Photos you took in the tropics, the colours will be so accurate, it will look like you’re there.

A More Responsive 3D Touch

When you use 3D Touch, your iPhone responds with subtle taps. So not only will you see what a press can do, you’ll feel it. The new Retina HD display on iPhone 7 deeply integrates 3D Touch throughout iOS. Now you can interact with Messages, Calendar, Mail, and other apps in a more powerful, more responsive way.

The A10 Fusion Chip

With an all-new quad-core design, the A10 Fusion chip’s CPU has two high‑performance cores and two high‑efficiency cores. The high‑performance cores can run at up to 2x the speed of iPhone 6, while the high‑efficiency cores are capable of running at just one-fifth the power of the high‑performance cores. That means you get the best performance and efficiency when you need it.

iPhone, Now In Stereo.

For the first time, iPhone comes with stereo speakers, delivering two times the audio output of iPhone 6s and increased dynamic range. So whether you’re listening to music, watching videos, or making speakerphone calls, iPhone 7 lets you crank it up. Way, way up.

EarPods, With a Lightning connector.

iPhone 7 comes with EarPods that have a Lightning connector. But if you still want to listen through your old headphones, you can plug them in using a 3.5 mm headphone jack adapter, also included.

The Airpods

After a simple one-tap setup, AirPods are automatically on and always connected. Using them is just as easy. They can sense when they’re in your ears and pause when you take them out. And the AirPods experience is just as amazing whether you’re listening to your iPhone, Apple Watch, iPad, or Mac. Just take them out and they’re ready to use with all your devices. (Airpods Not Included In Package. Release Date: October 2016)

LTE Faster Than Ever

iPhone 7 features LTE Advanced, with speeds up to 450 Mbps for data downloads over 50 percent faster than iPhone 6s and three times faster than iPhone 6. And thanks to even more LTE bands, you’ll have the best worldwide roaming available in a smartphone.

iOS 10. It’s why there’s nothing else like an iPhone.

iOS brings iPhone and iPad to life in incredibly personal and powerful ways. The interface is beautiful and easy to use. Intelligent suggestions appear right when you need them. And advanced technologies protect your privacy and security. Once you’ve experienced iOS, you’ll understand why so many people love using iPhone and iPad.